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Reactoo’s award winning live contribution platform to be announced as a feature of the Grass Valley AMPP SaaS platform at the NAB Show in Las Vegas this month.

April 2024

Reactoo, the leading live audience engagement platform, are excited to be announced as a Grass Valley Alliance Partner at the forthcoming NAB show in Las Vegas.

Reactoo, the leading live audience engagement platform, are excited to be announced as a Grass Valley Alliance Partner at the forthcoming NAB show in Las Vegas. 

The Grass Valley AMPP SaaS platform is designed to enable efficient and flexible media production workflows for live content creation, management, and distribution. The technology is designed to provide broadcasters, content creators, and media companies with a powerful, scalable, and secure platform to create and deliver more content to more channels.

With the NAB Show in Las Vegas being considered by many as one of the marquee events on the calendar, Reactoo will be exhibiting on the Grass Valley stand (booth number C2308), demonstrating the platform’s unique ability to manage mass scale production, audience and contribution and how this can now be enabled via the Grass Valley AMPP SaaS Platform.

Reactoo’s award winning platform enables more professional content to be produced flexibly, inexpensively and seamlessly using presenters, guests and fans on screen.  Reactoo also make it possible to bring anyone from the watching audience into any show live.  Robert Rozycki, Director of Strategic Alliances at Grass Valley, describes Reactoo’s creation of Reactoo Studio and Reactoo Arena products for large scale audience participation in live shows as ‘truly amazing and effective’.

Marc Williams, Founder and CEO of Reactoo said, “With customers such as Sky, BBC and Man City helping us to push the boundaries of innovation, It’s’ a real honour to see all the hard work that’s gone in to creating a platform that we are super proud of now being recognised by a leading technology player in our field.  Our exciting relationship with Grass Valley will add value to a client base that includes some of the worlds best broadcasters, and we can’t wait to be showing off our innovative products alongside Grass Valley at the NAB Show in Las Vegas in April.

The Reactoo platform comprises two core solutions (Studio and Arena) that may be used independently or together.

Reactoo Studio is a powerful browser based production studio for pre-record and livestream shows, with real-time audience participation coming via live commenting and a real time video call in system (Reactoo Arena) for bringing fans and guests into your show.

Reactoo Arena is a video phone in facility that enables crowds of viewers to be welcomed backstage and brought into the show live, either for direct Q&A with the studio guests or featured on a large audience wall, unlocking mass scale audience participation with ease and editorial control.“

For a quick intro to the Reactoo platform, please watch our 1 min promotional video here: https://reactoo.com/Reactoo-Promo-2024.mp4

You can book an appointment to meet with us at the NAB Show (booth number C2308) here: https://nab24.reactoo.com/

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